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Katalyst Foundation

“Improving access to education, empowering communities and creating equal opportunities to build futures” 

Katalyst Vision

Katalyst Foundation (Katalyst) is committed to breaking the cycle of poverty. Katalyst, as the name implies, is an agent or force that brings about permanent change. With a vision to plant the seeds for sustainable growth, Katalyst seeks to pursue charitable endeavours that will empower people and bring about long-lasting meaningful change. Activities and programmes are predominantly focused on supporting people in need in rural, regional and remote communities in Fiji. Working together we aim to transform communities, relieving and breaking the cycle of poverty.

Our 4 key pillars – Eat, Educate, Heal and Build

We recognise the importance of ensuring the foundations of communities provide a solid base to build from – starting with access to health services and understanding the impact of good nutrition, education to provide for better employment opportunities, and building the infrastructure needed to support the communities.



The Katalyst Foundation was established by Robert Cromb, one of the founders of KOOKAÏ.  Through the generous support of KOOKAI’s customers and team members we are proud to provide funding for the incredible work of Katalyst in its efforts to alleviate poverty and empower communities.

Together, with your generosity, we believe we can bring about meaningful change.

The decision to establish Katalyst was informed not only due to it being the homeland of one of our founders, but as Fiji is one of our closest neighbours with an alarming 34% (2013-14) of its population living in poverty.

Having experienced life at both ends of the financial spectrum, I concluded some time ago that money does not buy you happiness, but it has provided me with opportunities, experiences, and freedom that I may not have otherwise had.  I’ve observed the growing disparity between those blessed with the good fortune of opportunity and those who, through no fault of their own, are left in a cycle of perpetual poverty.

Coming from one of the poorest island provinces in Fiji, I’ve seen charity groups come and go over the years; giving donations and aid that provide only a temporary solution. Without the skills and knowledge to break the cycle, we fall back into the same struggles all over again once they’ve left. This is why I established Katalyst – the harvester of change - to equip communities with the resources, infrastructure and skills to become self-sufficient and work their way out of poverty once and for all.

I want Katalyst to be the seed that plants hope for the poor, the agent to awaken the conscience of their more fortunate neighbours through the virtue of charity.”

Rob Cromb, Founder of KOOKAÏ and Katalyst

For more information on Katalyst please visit;
Update From Fiji